Nike —

air max accelerator program

Air Max Accelerator is a global program that turns ideas into reality and provides the required tools to succeed – including support, mentorship and an international stage. Joining the first class are three women – Dear Giana, Maremoto and Christyna Pourhabib – who each work with communities to imagine a more inclusive future of sneaker culture.

Following the launch film on Air Max Day, Nike shared the creative processes of each woman’s initiative with the world. Self-shot documentation was edited into three episodes, telling stories from notebook ideas to virtual meetups with dream mentors, and finished projects that are ready to fly.

After participating in Nike’s Air Max Accelerator program, Christyna created The First Pair+ | The Next Pair. This compilation forms a single work that showcases women who transformed sneaker culture and women who are forging new paths and shaping the future of the industry.